Award-winning paid social media fundraising and marketing for charities- that’s what I do. With 20+ years of experience, I help charities deliver digital fundraising and marketing strategies aimed at growing your donations, awareness and in-house teams’ confidence. You get a strategic level support throughout without agency rates.
Brands helped
What clients say about me
“(…) thanks so much for all your efforts over the last couple of weeks. It’s really helped and allowed us to fix some blindingly obvious problems and get a few people in the room this week. “
“(…) I appreciate we’ve still got six more days, but just to say a huge thank you, you’ve smashed all expectations
It is very much appreciated.”
“Consistent, reliable, delivers. Dull works but they’re what ultimately matters when hiring a freelancer to join your team and deliver against key goals and targets. Karolina is not dull though. Karolina is smart, and quick to grasp strategy and concepts, nuances and angles, audiences and insight. She’s bright, adaptable, enthusiastic. She makes smart and informed recommendations. She’s great to have a natter and cuppa with, and she assimilates into teams well, playing her role as she needs. If you’re looking for a freelancer to support your digital capability and capacity, hire Karolina. You won’t regret it. Really. She’s fabulous.”
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Knowledge blog posts
Beyond the Search Bar: What the Rollout of ChatGPT Ads Means for Charities
For years, search engine marketing has been a cornerstone of digital fundraising and brand building….
Why Smart Charities Continue Investing in Meta Ads (Even When the Numbers Look Patchy)
If you’re running Meta ads for your charity and the results feel underwhelming, you aren’t…
Meta will no longer allow any political, electoral, or social issue advertising in the EU
Meta Policy | EU Ad Ban: A Guide for UK Charities on What’s Changing and…
Meta Policy Update: What Charities Need to Know About Sensitive Data Restrictions
Meta has announced significant changes to their Sensitive Data and Topics Policy, affecting how organisations…
8 Reasons Why Your Customers Abandon Their Baskets
UK’s Top Reasons for Checkout Abandonment Understanding checkout abandonment is key for your eCom business…
The Impact of Search Generative Experience (SGE) on SEM Strategies
In the constantly changing digital marketing landscape, businesses, brands and charities must remain vigilant and…








